Northeast LA Community Response
LA Más
Public Engagement Collateral Development & Design, 2020
Northeast LA Community Response, developed at LA Más, was a relief initiative created in response to the coronavirus crisis in March. The initiative was based in Elysian Valley and supported neighborhoods throughout Northeast Los Angeles, including Glassell Park, Cypress Park and Lincoln Heights. For 10 weeks, along with local volunteers we called neighbors, identified needs, and connected people to resources such as groceries, masks, activity kits, rent and mortgage information, unemployment filing, among others.
With the tremendous support of 150+ volunteers who helped with outreach, assembly and deliveries and 30+ partners who offered their resources, over 2,000 Northeast LA residents were engaged and over 750 residents received direct support.
